Google vs Microsoft : Ongoing Technology Battle

Google and Microsoft both are American multinational Technology Company. Both companies are giving very tough competition to each other. There is cold war between this two companies. Let’s see which one is best.


Google is an Internet, Computer software and Telecommunications equipment industry. Google was founded by Larry Page and Sergey Brin on September 4, 1998 in California, United States of America. Google was started with a search engine. But after that Google launch hundreds of products in many field like web, business, media, mobile Geo, social etc. some of them are much known and we use regularly it like Gmail, BlogSpot, search engine, YouTube, Google+, android. In every country Google has almost different search engine instead of is written in Python, C, C++ is available in 123 languages. According one report in early December 2014 Google has 181 products. Google word became synonym of search. many people think that the Google is the greatest thing on the internet. On September 27, 1998 The Google internet search engine retrospectively claims this as its birthday. Lary Page is the CEO of the company. He is on number 19 on  Billionaire  list according to Forbs.



Microsoft is a Computer software, Consumer electronics, and Computer hardware industry. Microsoft was founded by Bill Gates and Paul Allen about 40 years ago on April 4, 1975. In 1972 they founded their first company, named Traf-O-Data, which offered a rudimentary computer that tracked and analyzed automobile traffic data. Later on Microsoft entered in OS business in about 1980 with its own version of UNIX, which is oftenly known as Xenix. However, it was MS-DOS that solidified the company’s dominance. After that Microsoft launch many other operating systems. And it also launch many products in every field. Microsoft buy Skype and Nokia Lumia project (mobile). In latest Microsoft announced that it will give free OS Windows 10 to all windows 7, 8, 8.1 users. And it launch windows 10 on July 29, 2015. This is first time while Microsoft gives free operating system. Here is how to reserve windows 10 for free. The founder of the company Bill Gates is the richest person in the world according to Forbs. Microsoft also have a search engine which is written in ASP.NET and available in 40 languages.


Comparisons in google vs microsoft



There are eerie similarity between two big American multinational Technology company Google and Microsoft. There are many products which are similar in use launched by both company. Apart from the search engine and mail services they have many other similar products. If we talk about mobile OS then Google launch many versions of android. On 28 May, 2015 in Google I/O 2015 event they announced that the they will launch Android M OS for the mobile operating system. Android “M” will focus primarily on incremental improvements and other feature additions. And the developer preview is already launched for some Nexus devices.  In the answer as we know Microsoft launch windows 10 on 29 July, 2015 also for mobile and PCs. In online storage Google have Google Drive (GDrive) and the Microsoft has OneDrive. For online editing office Google has docs while Microsoft has office 365. They both have translator.

They both have webmaster tools. They both have app marketplace. There’s an interesting tradeoff on unused features vs. familiarity. There are plenty of other features and categories which are similar or different between Google Apps and Office 365, of course – mobile apps and connectivity, document sharing, instant messenger tie-ins, and dozens of other topics. The field is always changing as each vendor updates and improves their services.

Well it’s a big difference in their privacy policies of their product. When Google come with a new product it almost have fuzzy privacy policies. Microsoft has long been the target of privacy advocates, and as a consequence, they’ve cleaned up their act somewhat, because they’re a massive, mature company. Microsoft’s vision is like that “a computer on every desk and in every home”, and Google is re-centralizing computing.

But, the reality is that, their core business doesn’t overlap that much. Main strength of Microsoft is its Windows operating system, which still dominates the desktop. And Google’s main strength is its large portfolio of search products, which also display advertisement. If Google buy Yahoo then it became an unquestioned in search engine term. However this deal was scuttled in 2008. In conclusion Microsoft is weak when we in search engine and also cloud computing; similarly Google is weak when we talk about operating systems and desktop computing.

However Google is favorite for the new and old investors due to its bigger market value. But according to analytics Microsoft is relatively underestimated. Analysts still rate Microsoft a hold – so there’s definitely a large degree of doubt. Some people believe that the Google is such a big thing no one can break out. But very few people believe that the one day Google will break out by a company, may be it will Microsoft. The ongoing technology battle is going so much interesting. But the race between these two will only heat up. And the benefit of this battle is taken by users. Aren’t we?

Ivory Soda

'Ello there!, I do WordPress stuff, in love with Windows 10 & Lumia (Yes! Still Lumia). I also write about Microsoft & Technology for various publications.

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